Geezeo Launches Second Quarter PFM Campaign For Clients

April 15, 2014

Today Geezeo kicked-off it's second quarter PFM Client Marketing Campaign. Coming off a successful first quarter PFM campaign that saw 38 banks or credit unions participating, the second quarter campaign has a timely topic that focuses on vacation goal setting and related budgeting. Past Geezeo campaigns have demonstrated average PFM adoption increases by 20%. "Our goal is to help financial institutions engage online banking users with timely topics and content, while making it easy for Geezeo clients to market the valuable attributes of PFM", said Jim Craig, Geezeo's Director of Advisory Services. "We embrace the fact that suppliers like Geezeo must be proactive in helping clients market services." The Geezeo PFM Client Marketing Campaign provides a vast array of creative marketing elements that may be customized to the unique client brand. This includes email copy, web banners, web tile offers and print collateral. Geezeo is also offering a related shared promotional offer, whereby a client PFM user can win up to $1000. Geezeo Interactive, a division of Geezeo, provides a variety of marketing services to banks and credit unions, with a goal of helping clients drive a philosophy of high tech, high touch engagement banking. A recap of the first quarter campaign is available to any Geezeo client, media or analyst. Contact Jim Craig at jcraig@geezeo.com He can also provide a link to the 2nd Quarter Marketing Campaign, upon request.

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